Posts Tagged ‘The Whole Earth Catalog’
The planetary chauvinists
In a profile in the latest issue of Wired, the journalist Steven Levy speaks at length with Jeff Bezos, the world’s richest man, about his dream of sending humans permanently into space. Levy was offered a rare glimpse into the operations of the Amazon founder’s spaceflight company, Blue Origin, but it came with one condition: “I had to promise that, before I interviewed [Bezos] about his long-term plans, I would watch a newly unearthed 1975 PBS program.” He continues:
So one afternoon, I opened my laptop and clicked on the link Bezos had sent me. Suddenly I was thrust back into the predigital world, where viewers had more fingers than channels and remote shopping hadn’t advanced past the Sears catalog. In lo-res monochrome, a host in suit and tie interviews the writer Isaac Asimov and physicist Gerard O’Neill, wearing a cool, wide-lapeled blazer and white turtleneck. To the amusement of the host, O’Neill describes a future where some ninety percent of humans live in space stations in distant orbits of the blue planet. For most of us, Earth would be our homeland but not our home. We’d use it for R&R, visiting it as we would a national park. Then we’d return to the cosmos, where humanity would be thriving like never before. Asimov, agreeing entirely, called resistance to the concept “planetary chauvinism.”
The discussion, which was conducted by Harold Hayes, was evidently lost for years before being dug up in a storage locker by the Space Studies Institute, the organization that O’Neill founded in the late seventies. You can view the entire program here, and it’s well worth watching. At one point, Asimov, whom Hayes describes as “our favorite jack of all sciences,” alludes briefly to my favorite science fiction concept, the gravity gauge: “Well once you land on the moon, you know the moon is a lot easier to get away from than the earth is. The earth has a gravity six times as strong as that of the moon at the surface.” (Asimov must have known all of this without having to think twice, but I’d like to believe that he was also reminded of it by The Moon is a Harsh Mistress.) And in response to the question of whether he had ever written about space colonies in his own fiction, Asimov gives his “legendary” response:
Nobody did, really, because we’ve all been planet chauvinists. We’ve all believed people should live on the surface of a planet, of a world. I’ve had colonies on the moon—so have a hundred other science fiction writers. The closest I came to a manufactured world in free space was to suggest that we go out to the asteroid belt and hollow out the asteroids, and make ships out of them [in the novelette “The Martian Way”]. It never occurred to me to bring the material from the asteroids in towards the earth, where conditions are pleasanter, and build the worlds there.
Of course, it isn’t entirely accurate that science fiction writers had “all” been planet chauvinists—Heinlein had explored similar concepts in such stories as “Waldo” and “Delilah and the Space Rigger,” and I’m sure there are other examples. (Asimov had even discussed the idea ten years earlier in the essay “There’s No Place Like Spome,” which he later described as “an anticipation, in a fumbling sort of way, of Gerard O’Neill’s concept of space settlements.”) And while there’s no doubt that O’Neill’s notion of a permanent settlement in space was genuinely revolutionary, there’s also a sense in which Asimov was the last writer you’d expect to come up with it. Asimov was a notorious acrophobe and claustrophile who hated flying and suffered a panic attack on the roller coaster at Coney Island. When he was younger, he loved enclosed spaces, like the kitchen at the back of his father’s candy store, and he daydreamed about running a newsstand on the subway, where he could put up the shutters and just read magazines. Years later, he refused to go out onto the balcony of his apartment, which overlooked Central Park, because of his fear of heights, and he was always happiest while typing away in his office. And his personal preferences were visible in the stories that he wrote. The theme of an enclosed or underground city appears in such stories as The Caves of Steel, while The Naked Sun is basically a novel about agoraphobia. In his interview with Hayes, Asimov speculates that space colonies will attract people looking for an escape from earth: “Once you do realize that you have a kind of life there which represents a security and a pleasantness that you no longer have on earth, the difficulty will be not in getting people to go but in making them line up in orderly fashion.” But he never would have gone there voluntarily.
Yet this is a revealing point in itself. Unlike Heinlein, who dreamed of buying a commercial ticket to the moon, Asimov never wanted to go into space. He just wanted to write about it, and he was better—or at least more successful—at this than just about anybody else. (In his memoirs, Asimov recalls taping the show with O’Neill on January 7, 1975, adding that he was “a little restless” because he was worried about being late for dinner with Lester and Judy-Lynn del Rey. After he was done, he hailed a cab. On the road, as they were making the usual small talk, the driver revealed that he had once wanted to be a writer. Asimov, who hadn’t mentioned his name, told him consolingly that no one could make a living as writer anyway. The driver responded: “Isaac Asimov does.”) And the comparison with Bezos is an enlightening one. Bezos obviously built his career on books, and he was a voracious reader of science fiction in his youth, as Levy notes: “[Bezos’s] grandfather—a former top Defense Department official—introduced him to the extensive collection of science fiction at the town library. He devoured the books, gravitating especially to Robert Heinlein and other classic writers who explored the cosmos in their tales.” With his unimaginable wealth, Bezos is in a position remarkably close to that of the protagonist in such stories, with the ability to “painlessly siphon off a billion dollars every year to fund his boyhood dream.” But the ideas that he has the money to put into practice were originated by writers and other thinkers whose minds went in unusual directions precisely because they didn’t have the resources, financial or otherwise, to do it personally. Vast wealth can generate a chauvinism of its own, and the really innovative ideas tend to come from unexpected places. This was true of Asimov, as well as O’Neill, whose work was affiliated in fascinating ways with the world of Stewart Brand and the Whole Earth Catalog. I’ll have more to say about O’Neill—and Bezos—tomorrow.
The long now
In early 1965, Tom Wolfe noticed a book on the shelves of Ken Kesey’s house in La Honda, California, which had become a gathering place for the young, mostly affluent hippies whom the journalist had dubbed “the Beautiful People.” In Kesey’s living room, “a curious little library” was growing, as Wolfe recounts in typically hyperbolic fashion in The Electric Kool-Aid Acid Test:
Books of science fiction and other mysterious things, and you could pick up almost any of these books and find strange vibrations. The whole thing here is so much like…this book on Kesey’s shelf, Robert Heinlein’s novel, Stranger in a Strange Land. It is bewildering. It is as if Heinlein and the Pranksters were bound together by some inexplicable acausal connecting bond. This is a novel about a Martian who comes to earth, a true Superhero, in fact…raised by infinitely superior beings, the Martians. Beings on other plants are always infinitely superior in science fiction novels. Anyway, around him gathers a mystic brotherhood, based on a mysterious ceremony known as water-sharing. They live in—La Honda! At Kesey’s! Their place is called the Nest. Their life transcends all the usual earthly games of status, sex, and money. No one who once shares water and partakes of life in the Nest ever cares about such banal competitions again. There is a pot of money inside the front door, provided by the Superhero…Everything is totally out front in the Nest—no secrets, no guilt, no jealousies, no putting anyone down for anything.
He closes with a string of quotations from the character Jubal Harshaw, who had affinities to Wolfe himself, including the skeptical but grudgingly admiring line: “Ain’t nobody here but [just] us gods.”
One member of Kesey’s circle who undoubtedly read the novel was Stewart Brand, my hero, who pops up in Wolfe’s book as an “Indian freak” and later founded The Whole Earth Catalog, which became famous for a similar declaration of intent: “We are as gods and might as well get good at it.” (As I retype it now, it’s that one italicized word that strikes me the most, as if Brand were preemptively replying to Wolfe and his other detractors.) Much later, in the celebrated essay “We Owe it All to the Hippies,” Brand writes:
We all read Robert Heinlein’s epic Stranger in a Strange Land as well as his libertarian screed-novel, The Moon Is a Harsh Mistress. Hippies and nerds alike reveled in Heinlein’s contempt for centralized authority. To this day, computer scientists and technicians are almost universally science-fiction fans. And ever since the 1950s, for reasons that are unclear to me, science fiction has been almost universally libertarian in outlook.
Heinlein and his circle don’t figure prominently in the Catalog, in which the work of fiction that receives the most attention is Tolkien’s Lord of the Rings. But Brand later recommended the Foundation trilogy as part of the Manual for Civilization collection at the Long Now Foundation, which may have been a subtle hint to its true intentions. In the Foundation series, after all, the writing of the Encyclopedia Galactica is an elaborate mislead, a pretext to build an organization that will ultimately be turned to other ends. An even better excuse might be the construction and maintenance of an enormous clock designed to last for ten thousand years—an idea that is obviously too farfetched for fiction. In an interview, Brand’s friend Kevin Kelly protested too much: “We’re not trying to be Hari Seldon from Isaac Asimov’s Foundation.” Yeah, right.
Brand himself was only tangentially inspired by science fiction, and his primarily exposure to it was evidently through the remarkable people with whom he surrounded himself. In his book The Media Lab, which was published in 1988, Brand asks the roboticist Marvin Minsky why he’s so interested in science fiction writers, and he quotes from the answer at length:
Well, I think of them as thinkers. They try to figure out the consequences and implications of things in as thoughtful a way as possible. A couple of hundred years from now, maybe Isaac Asimov and Fred Pohl will be considered the important philosophers of the twentieth century, and the professional philosophers will almost all be forgotten, because they’re just shallow and wrong, and their ideas aren’t very powerful. Whenever Pohl or Asimov writes something, I regard it as extremely urgent to read it right away. They might have a new idea. Asimov has been working for forty years on this problem: if you can make an intelligent machine, what kind of relations will it have with people? How do you negotiate when their thinking is so different? The science fiction writers think about what it means to think.
Along with Asimov and Pohl, Brand notes, the other writers whom Minsky studied closely included Arthur C. Clarke, Heinlein, Gregory Benford, James P. Hogan, John W. Campbell, and H.G. Wells. “If Minsky had his way,” Brand writes, “there would always be a visiting science fiction writer in resident at the Media Lab.” In practice, that’s more or less how it worked out—Campbell was a frequent visitor, as was Asimov, who said that Minsky was one of the handful of people, along with Carl Sagan, whom he acknowledged as being more intelligent than he was.
To be honest, I doubt that Asimov and Pohl will ever be remembered as “the important philosophers of the twentieth century,” although if they might have a better shot if you replace “philosophers” with “futurologists.” It seems a reasonably safe bet that the Three Laws of Robotics, which Campbell casually tossed out in his office for Asimov to develop, will be remembered longer than the vast majority of the work being produced by the philosophy departments of that era. But even for Kesey, Brand, and all the rest, the relationship was less about influence than about simple proximity. When Wolfe speaks of “an acausal connecting bond” between Heinlein and the Merry Pranksters, he’s consciously echoing the subtitle of Carl Jung’s Synchronicity: An Acausal Connecting Principle, which may be the best way to think about it. During moments of peak cultural intensity, ideas are simultaneously developed by different communities in ways that may only occasionally intersect. (On April 6, 1962, for instance, Asimov wrote to Campbell to recommend that he investigate the video game Spacewar, which had been developed just two months earlier at MIT. Campbell spent the next decade trying to get an article on it for Analog, which Albert W. Kuhfeld finally wrote up for the July 1971 issue. A year later, Brand wrote a piece about it for Rolling Stone.) And Brand himself was keenly aware of the costs of such separation. In The Media Lab, he writes:
Somewhere in my education I was misled to believe that science fiction and science fact must be kept rigorously separate. In practice they are so blurred together they are practically one intellectual activity, although the results are published differently, one kind of journal for careful scientific reporting, another kind for wicked speculation.
In 1960, Campbell tried to tear down those barriers in a single audacious move, when he changed the title of his magazine from Astounding to Analog Science Fact & Fiction. For most of his career, Brand has been doing the same thing, only far more quietly. But I have a hunch that his approach may be the one that succeeds.
Brand awareness
Over the last few months, I’ve noticed that Stewart Brand, the founder of the Whole Earth Catalog and one of my personal heroes, has been popping up a lot in the press. In his excellent piece earlier this year in The New Yorker on survival prep among the rich, Evan Osnos called Brand to get a kind of sanity check:
At seventy-seven, living on a tugboat in Sausalito, Brand is less impressed by signs of fragility than by examples of resilience…He sees risks in escapism. As Americans withdraw into smaller circles of experience, we jeopardize the “larger circle of empathy,” he said, the search for solutions to shared problems. “The easy question is, How do I protect me and mine? The more interesting question is, What if civilization actually manages continuity as well as it has managed it for the past few centuries? What do we do if it just keeps on chugging?”
More recently, in an article in the same magazine about the Coachella Festival, John Seabrook wrote: “The short-lived first era of rock festivals began in San Francisco. The incubator was Stewart Brand and Ramon Sender’s three-day Trips Festival, a kind of ‘super acid test,’ in Tom Wolfe’s famed account.” The New York Times Magazine published a piece in March on Brand’s efforts to revive extinct species, and just last week, Real Life featured an essay by Natasha Young on the Long Now Foundation.
So why is Brand back in style? Young’s article offers a tempting clue: “The Long Now’s objective is to support the defense of the future against the finite play of selfish actors.” I don’t think it’s an exaggeration to say that if Donald Trump is the question, Stewart Brand is the answer, although it would be harder to imagine two white males of the same generation—Brand is eight years older than Trump—with less to say to each other. Yet his example is even more damning for those who claim to be following in his footsteps. The historical connections between Silicon Valley and the Catalog have been amply chronicled elsewhere, and much of the language that technology companies use to talk about themselves might have been copied straight from Brand’s work, with its insistence that information and modern tools could improve the lives of individuals and communities. To say that these ideals have been corrupted would be giving his self-appointed successors too much credit. It takes a certain degree of cluelessness to talk about making the world a better place while treating customers as fungible data points and unloading as much risk as possible onto outside parties, but it isn’t even particularly impressive. It’s the kind of evil that comes less out of ruthless efficiency or negative capability than short-term expediency, unexamined notions, lousy incentives, and the desperate hope that somebody involved knows what he or she is doing. Brand was a more capable organizer of time, capital, and talent than any of his imitators, and he truly lived the values that he endorsed. His life stands as a rebuke to the rest of us, and it didn’t lead him to a mansion, but to a houseboat in Sausalito.
Brand matters, in other words, not because he was a better person than most of his contemporaries, but because he was vastly more competent. This fact has a way of being lost, even as we rush to honor a man whose like we might never see again. His legacy can be hard to pin down because he’s simply a guy who got it right, quietly and consistently, for four decades, and because it reflects what seems at first like a confusing array of influences. It includes Buckminster Fuller’s futurism and Norbert Wiener’s cybernetics; the psychedelic fringe of Timothy Leary and Ken Kesey, as flavored by mysticism, Jungian psychology, and Zen Buddhism; Native American culture, which led Tom Wolfe to refer to Brand as “an Indian freak”; and the communalist movement of young, mostly affluent urbanites going back to the land in pursuit of greater simplicity. That’s a lot to keep in your head at once. But it’s also what you’d expect from a naturally curious character who spent years exploring whatever he found interesting. My favorite statement by Brand is what he says about voluntary simplicity:
Personally I don’t like the term…I’m more comfortable with the idea of “right livelihood,” which is one of the folds of the Buddhist Eightfold Path to enlightenment. It’s less of an exhortation than an observation—greedy behavior makes a sour life. The idealism of “Voluntary Simplicity” is okay I suppose, but it obscures what I find far more interesting—the sheer practicality of the exercise.
“Sheer practicality” sums up how I like to think about Brand, who lists the rewards of such an existence: “Time to do your work well enough to be proud of it. Time for an occasional original idea and time to follow it. Time for community.”
Take that recipe and extend it across a lifetime, and you end up with a career like Brand’s, which I’ve been contemplating for most of my life. Before I ended up working on my current nonfiction project, I seriously thought about pitching a book on Brand and the Catalog, simply because I thought it would be good for me. As it turns out, I don’t need to write it: John Markoff, the former technology reporter for the New York Times, is working on a biography of Brand, and Caroline Maniaque-Benton and Meredith Gaglio recently edited the anthology Whole Earth Field Guide. I’d be jealous, if I weren’t also grateful. And Brand’s impact can be seen right here every day. Kevin Kelly, Brand’s protégé, once wrote:
[The] missives in the Catalog were blog postings. Except rather than being published individually on home pages, they were handwritten and mailed into the merry band of Whole Earth editors who would typeset them with almost no editing (just the binary editing of print or not-print) and quickly “post” them on cheap newsprint to the millions of readers who tuned in to the Catalog‘s publishing stream. No topic was too esoteric, no degree of enthusiasm too ardent, no amateur expertise too uncertified to be included…It is no coincidence that the Whole Earth Catalogs disappeared as soon as the web and blogs arrived. Everything the Whole Earth Catalogs did, the web does better.
Personally, I think that there’s a lot to be said for putting out a version on paper, and Kelly evidently came around to the same conclusion, publishing the lovely tribute Cool Tools. But the basic form of the Catalog—excerpts from worthwhile sources interspersed with commentary—is the one that I’ve tried to follow. This blog is a kind of portrait of myself, and although its emphasis has changed a lot over the years, I’d like to think that it has remained fairly consistent in terms of the perspective that it presents. And I owe it more to Stewart Brand than to anybody else.
Threading the needle
Again I tell you, it is easier for a camel to go through the eye of a needle than for a rich man to enter the kingdom of God.
—Matthew 19:24
When people find an idea disturbing, especially if they have no choice but to trust its source, they’re often perversely eager to twist themselves into knots to avoid its implications. The quotation above provides as striking an example as any I know. Over the years, there have been many attempts to make this image from the New Testament seem less nonsensical or extreme than it initially appears: we’re told, for instance, that the eye of the needle was really a gate in Jerusalem through which a camel couldn’t fit without removing most of its baggage, or that “camel” is a faulty transcription for the Greek word for “cable” or “rope.” In fact, there’s no evidence that this passage means anything else than what it clearly states: the earliest attestation of the gate theory, which I remember hearing in Sunday school, dates from many centuries later. It’s a strange picture, but that’s why it lingers in the imagination. The Jesus Seminar, an imperfect but ambitious attempt to recover the historical deeds and sayings of Jesus of Nazareth, gives it high marks for authenticity, for the very reason that later readers found it so problematic. In their words:
The fact that this saying has been surrounded by attempts to soften it suggests that it was probably original with Jesus.
But it isn’t hard to see why many listeners would prefer to wave it away, even to the point of distorting the original or taking refuge in an apocryphal explanation. If it really refers to a camel squeezing through a gate, it seems that much more possible: if the camel can get through simply by unburdening itself, it implies that you can be just a little rich, but not too rich, and still push your way inside. The history of Christianity—and most other religions—consists of taking an uncompromising original message and looking for ways to pay homage to it while keeping things more or less as they already are. We’d all like to have it both ways, and the implication that reconciling wealth with eternal salvation isn’t just difficult, but physically impossible, makes most of us uneasy. But even those of us who aren’t conventionally religious would benefit from taking those words to heart. However we envision our own happiness, whether as a form of fulfillment in this life or as a reward in the world to come, there’s no denying that we’re more likely to reach it if we’re unrelenting about renouncing everything else. And this applies as much to something as modest as writing stories for a living as to trying to save one’s soul, which, to a writer, amounts to more or less the same thing.
I’ve been pondering this a lot recently, particularly in relation to making a living through art, which is often compared to threading a needle. It’s a phrase we see tossed around frequently, especially with respect to navigating our way through a world that seems ever more hostile to the idea of creative careers. If you want to be a novelist or freelance writer or critic, you soon find that the eye of that needle has grown increasingly narrow, as publishers are squeezed by declining sales, magazine circulation continues to fall, and websites search for sustainable business models while readers expect to read everything for free. I’ve been writing for a living for close to ten years now, and I don’t think I’m any closer to threading that needle than I ever was: if anything, the environment for writers has become so challenging that I’m not sure I would have tried to write professionally if I were faced with the same decision today. A few weeks ago, Todd VanDerWerff of Vox wrote a long article about the pitfalls confronting anyone trying to make it as a writer online—or anywhere else—in this climate, and if it peters out in the end without a solution, that isn’t his fault. Nobody, including people whose job it is to think about this stuff all the time, has yet managed to come up with a good answer. And the clock is ticking for all of us.
But the first step is to honestly acknowledge the challenges at stake. We aren’t dealing with a rope and a needle, or a camel and a gate, but a camel and a freaking needle. And it’s likely that anyone who pursues this life with any kind of seriousness will have to be just as methodical about stripping everything else away. I’ve always been heartened by what Stewart Brand, the founder of the Whole Earth Catalog, had to say about voluntary simplicity: “What I find far more interesting [is] the sheer practicality of the exercise.” Anybody who tries to make a living as an artist soon finds that scaling back everything else isn’t just practical, but essential: threading that needle demands time, as well as many failed attempts, and you have to give up a lot to buy the necessary number of years it takes to get there. It doesn’t mean that you have to go up into the garret at once, as Thoreau advised, but it does mean that you can’t fool yourself into thinking that you can get there with half measures, or by pretending that the needle is a gate. The needles of the art world come in different sizes, but they’re all getting smaller, and if we can’t control the top line, we can at least control the bottom, by sacrificing as much as we can to buy the time we need. If we aren’t willing to do this, there are plenty of others who will. A compromise here and there may seem harmless. But sooner or later, one of those straws will break the camel’s back.
The great teachers
In his recent New Yorker review of William Deresiewicz’s Excellent Sheep, Nathan Heller offers up a piece of wisdom that I wish someone had shared with me fifteen years ago:
The best advice I ever got in college came from the freshman-year adviser to whom I had been assigned…I had come into her office with a dog-eared copy of the catalogue. I thought that maybe I would take a class on Keats? And physics? My adviser, who taught history, shook her head. “The topics aren’t important,” she said. “What you want to do is find the people who are the best teachers and the best writers and take whatever they teach.”
I’m not sure if I ever articulated this principle to myself as clearly as it’s stated here, but a fumbling version of it guided many—though not most—of my choices in college. I was able to audit courses from the likes of Cornel West and Stephen Jay Gould, and when it came time to select a major, I was guided primarily by the idea that I should spend my time in a department that was ranked among the best of its kind, which is how I ended up in classics. But if I have one regret about how I spent those four years, it’s that I didn’t follow this tip more systematically. There were a lot of great classes that I could have attended but didn’t, and I won’t have a chance again.
Fortunately, though, the scope of this advice isn’t confined to college. When I look at my own bookshelves, I get the sense that I’ve been unconsciously following this model all along, at least when it comes to the authors I read. There’s a wild array of titles and subjects here, and I picked up many of these books on little more than a lucky hunch. What unifies most of them, though, is the aura they radiate of lives spent in pursuit of difficult intellectual goals, and the ability to convey them in ways that shed light onto unexpected corners. It’s why Edward O. Wilson’s books on ants share space with the work of statistician and graphic designer Edward Tufte, and why I keep The Plan of St. Gall a few shelves away from books by or about Colin Fletcher, George Saintsbury, Pauline Kael, Roger Penrose, Kimon Nicolaides, and Saul Bass, along with such otherwise inexplicable titles as Chinese Calligraphy and Ship Models: How to Build Them. These books don’t have a lot in common except for the fact that they’re all the work of great teachers, and I’ve found that it’s best to follow them wherever they decide to go, without worrying too much about the subject.
Recently, for instance, I’ve become interested in the work of Ernest Schwiebert, a legendary author among fly fishermen who remains relatively unknown to the rest of the world. I’ve never been fishing in my life, but after encountering Schwiebert—thanks, as with so many other books that have changed my life, to a glowing mention in The Whole Earth Catalog—I’ve started to think of him as a mentor and kindred spirit. Angling is an appealing sport, even from the confines of an armchair, because of the multitude of skills and states of mind it requires, and there are times when I feel that Schwiebert, who was a Princeton-trained architect and author by trade, is really talking about something else:
Its skills are a perfect equilibrium between tradition, physical dexterity and grace, strength, logic, esthetics, our powers of observation, problem solving, perception, and the character of our experience and knowledge. It also combines the primordial rhythms of the stalk with the chesslike puzzles of fly-hatches and fishing, echoing the blood rituals of the hunt without demanding the kill.
Take out the reference to physical dexterity and grace, and you have a pretty good description of how it feels to write a novel, which requires a constantly shifting balance between intellectual precision, brute force, intuition, and luck. And this is ultimately true of any craft, which goes a long way toward explaining why I find myself reading books on urban planning, coding, theater, animation, and other subjects that have only a tangential connection to what I do for a living. At one time, I thought I was looking for particular insights from other fields that would turn me into a better writer, but that isn’t necessarily true; the challenges that writing presents are so specific that approaches from other disciplines are useful primarily as metaphors. What really matters, I’ve found, is spending time in the company of great teachers and craftsmen. Those qualities of temperament—curiosity, diligence, an embrace of serendipity combined with ruthless pragmatism—remain constant across all forms of workmanship or expression. And even after college, we can find role models and examples in all the best teachers, regardless of their areas of expertise, as long as we’re willing to seek them out.
The Plan of St. Gall and the sacred act of reading
I’ve wanted my own copy of The Plan of St. Gall ever since reading about it two decades ago in The Whole Earth Catalog, which called it “the most beautiful book produced anywhere in a generation or two.” Because of its rarity and expense—only 2,500 copies were ever printed, and used editions generally go for $300 and more—I never seriously thought I’d own it, although I’ve browsed through it lovingly at the old Shakespeare & Co. bookstore in Berkeley. After literally saving my pennies and tracking it down online at a reasonable price at the Brattle Book Shop in Boston, though, I decided to treat myself for my upcoming birthday, and it finally arrived last week. The result is worth the price and more: it’s the most physically gorgeous book I’ve ever seen, with three enormous folio volumes printed on exquisite paper, lovely layout and typography, and a thousand immaculate illustrations. Even if the subject matter weren’t in my wheelhouse, I’d still love it as an example of the bookmaker’s art, but its contents are even more fascinating, touching on many ideas and issues close to my heart, including monasticism, medieval life, vernacular architecture, and how the deep interpretation of text and image can provide a window on the entire world.
The Plan of St. Gall itself is an architectural blueprint drawn on a piece of parchment about 45 by 31 inches in size, dating from around the year 816, that has been preserved ever since at the Abbey Library of St. Gall in Switzerland. It depicts an ideal monastery, complete with church, housing for the abbot and monks, buildings for guests and servants, gardens, workshops, privies, even a henhouse, and although it was never actually built, it served as kind of a paradigm for what monastic architecture could be. (The author of the plan is unknown, although it was likely commissioned by Haito, the abbot of Reichenau.) Using the plan as a starting point, the late authors Walter Horn and Ernest Born—both faculty members at UC Berkeley—have meticulously reconstructed how the building complex would have appeared, as well as what the lives of the monks there would have been like, in a remarkable feat of historical and architectural detective work. Not surprisingly, this requires the mastery and assimilation of an insane amount of material. If you want to learn more about the properties of parchment, barrel-making, wine and beer production, ecclesiastical design, bleeding, water management, timekeeping, horticulture, livestock, and more, it’s all here, with a density of content that goes all the way from the title page to the footnotes and index.
And the story behind the book is just as fascinating. It was originally conceived in the sixties as a modest project for the university press in Berkeley, covering a few hundred pages and three years of work. When it was finally published in 1979, it had taken fifteen years, with countless cost overruns and delays, thanks largely to Born’s obsessive perfectionism over the illustrations and design, as well as the project’s constantly expanding ambitions. It led to a highly publicized war of memos between the authors and August Fregé, the director of the press, who threatened to shut down production and retired long before the book itself ever saw the light of day. In his memoir A Skeptic Among Scholars, Fregé comes off as a little shellshocked by the experience, and he seems to think that Horn and Born exaggerated the importance of the plan in their own minds to justify creating such a monument. Yet if we think of the plan as a lens through which to examine the whole of life in the Middle Ages, it’s hard to imagine a better one. It’s a subject that deserves three big volumes and more, and it only could have been published by a university press. (In the end, according to a piece in the New York Times, the book cost $489,000 to produce and brought in $500,000 in sales, meaning that it barely broke even, even before you factor in the thousands of hours of work it required.)
When I look at proudly it on my office shelf now, it strikes me as exactly the kind of book we need, at a time when the physical act of reading seems especially vulnerable. Engaging with The Plan of St. Gall compels the reader to take on the role of a monk: it’s too large to be held comfortably on one’s lap, so ideally, you’d read it on a lectern, like the one provided to the reader who recited verses of scripture to the monks at every meal. (Fregé refers to it as “the only three-lectern book the Press will ever publish.”) As a result, you study it with special intensity, devoting an extra degree of attention to every page, to the point where the book ultimately embodies its own message. Think of it as the importance of humanism, the life of ideas, or the preservation of knowledge over time: whatever you call it, it’s a reflection of the same impulse that allowed the plan itself to survive over so many centuries. Reading it, you feel a sense of continuity with the unknown monk who traced it over a millennium ago, as well as all the others who kept it safe, and with Horn, Born, and those influenced by their example, including Christopher Alexander. As a reviewer wrote for the Chicago Sun-Times, it’s “an eloquent and exultant answer to those who still believe that print will soon give way to electronics.” That was written in 1980—and it’s a message that I’m glad this book, and all books that remember they were once sacred objects, is still around to provide.
Cool tools and hot ideas
In 1968, in a garage in Menlo Park, California, a remarkable publication was born. It was laid out with an IBM Selectric typewriter and a Polaroid industrial camera, in an office furnished with scrap doors and plywood, and printed cheaply on rough paper. Modeled after the L.L. Bean catalog, it opened with Buckminster Fuller, ended with the I Ching, and included listings for portable sawmills, kits for geodesic domes, and books on everything from astronomy to beekeeping to graphic design, interspersed with a running commentary that cheerfully articulated an entire theory of civilization. The result was the original manual of soft innovation, a celebration of human ingenuity that sold millions of copies while retaining an endearing funkiness, and it profoundly influenced subcultures as different as the environmental movement and Silicon Valley. As I’ve said before, the Whole Earth Catalog is both a guide to good reading and living and a window onto an interlocking body of approaches to managing the complicated problems that modern life presents. Its intended readers, both then and now, are ambitious, but resistant to specialization; interested in technology as a means of greater personal freedom; and inspired by such practical intellectuals as Fuller, Gregory Bateson, and Catalog founder Stewart Brand himself, who move gracefully from one area of expertise to the next.
And it had an enormous impact on my own life. I grew up in the Bay Area, not far from where the Catalog was born, and I’ve been fascinated by it for over twenty years. Leafing through its oversized pages was like browsing through the world’s greatest bookstore, and as I photocopied my favorite sections and slowly acquired the works it recommended, it subtly guided my own reading and thinking. In its physical format, with its double spreads on subjects from computers to ceramics, it emphasized the connections between disciplines, and the result was a kind of atlas for living in boundary regions, founded on an awareness of how systems evolve and how individuals fit within the overall picture. I became a novelist because it seemed like the best way of living as a generalist, tackling big concepts, and studying larger patterns. It provided me with an alternative curriculum that took up where my university education left off, an array of tools for addressing my own personal and professional challenges. Looking at my bookshelves now, the number of books whose presence in my life I owe to the Catalog is staggering: A Pattern Language, Zen in English Literature and Oriental Classics, On Growth and Form, The Plan of St. Gall in Brief, and countless others.
The Catalog has been out of print for a long time, and although the older editions are still available in PDF form online, I’ve often wished for an updated version that could survey the range of books and tools that have appeared in the fifteen years since the last installment was published. Much to my delight, I’ve recently discovered that such a work exists, in a somewhat different form. Kevin Kelly, a former Brand protégé who later became the executive editor of Wired, once wrote: “It is no coincidence that the Whole Earth Catalogs disappeared as soon as the web and blogs arrived. Everything the Whole Earth Catalogs did, the web does better.” It seems that Kelly has slightly modified his point of view, because last year he released Cool Tools, an oversized, self-published overview of hardware, gadgets, books, and software that comes as close as anything in decades to recapturing the spirit of the Catalog itself. Cool Tools originally appeared as a series of reviews on Kelly’s blog, but in book form, it gains a critical sense of serendipity: you’re constantly exposed to ideas that you never knew you needed. I’ve been browsing through it happily for days, and I’ve already found countless books that I can’t believe I didn’t know about before: Scott McCloud’s Making Comics, Richard D. Pepperman’s The Eye is Quicker, James P. Carse’s Finite and Infinite Games, and many more.
I can quibble with Cool Tools in small ways. Personally, I’d prefer to see more books and fewer gadgets, and I especially wish that Kelly hadn’t confined himself to works that were still in print: some of the most exciting, interesting ideas can be found in authors that have fallen off the radar, and with used copies so easily accessible online, there’s no reason not to point readers in their direction. And we get only glimpses of the overarching philosophy of life that was so great a part of the original Catalog‘s appeal. But I’m still profoundly grateful that it exists. It serves as a kind of sanity check, or a course correction, and I’m gratified whenever I see something in its pages that I’ve independently discovered on my own. My favorite entry may be for the Honda Fit, my own first car, because it sits next to a parallel entry for the blue Volvo 240 station wagon—”the cheapest reliable used car”—that my parents owned when I was growing up in the East Bay. I spent a lot of time in both vehicles, which serves as a reminder that who I am and what I might become is inextricably tied into the culture from which the Catalog emerged. Cool Tools probably won’t have the cultural impact of its predecessors, but it’s going to change more than a few lives, especially if it falls into the hands of bright, curious kids. And that’s more than enough.
The perfect bookstore
I’ve written before about the end of browsing, but for me, it took place a little sooner than I expected. In the old days, I’d spend hours roaming through used bookstores like The Strand in New York and Open Books here in Chicago, keeping an eye out both for books I was hoping to find and for a few unexpected discoveries, but now, with a baby in tow, it’s hard to get into the timeless, transcendent state required for a deep dive into the perfect bookstore. My definition of the perfect used bookstore is a simple one: it needs to have an enormous inventory of interesting books, low prices, and the possibility of exciting serendipity. You shouldn’t know precisely what to expect going in, and if you do find the book you’re looking for, you feel a surge of delight in the same region of the brain that responds to varied, unpredictable pleasures. I thought I’d left this kind of browsing behind, but recently, I discovered a way to do it from the comfort of my own home. And although it really only works for the kind of idiosyncratic, obsessive browsing that I prefer, I’m sharing it here, in hopes that someone else will find it useful.
The first step is to get your hands on a copy of The Whole Earth Catalog. I’ve sung the praises of the Catalog here more than once, but even more than “Google in book form,” as Steve Jobs memorably called it, it’s a portable simulation of the perfect bookstore. It’s usually associated with the 1970s hippie culture of Berkeley and the rest of the East Bay, and not without reason: the older editions include several pages of resources on how to build your own geodesic dome. Really, though, it’s a book for curious readers of every persuasion. Every page is bursting with fascinating, often unfairly neglected or forgotten books on every subject imaginable: literature, art, science, history, philosophy, religion, design, and much more, along with the more famous sections on homesteading, environmentalism, and sustainable living. If you’re the kind of browser I have in mind, it’s the ultimate book of daydreams. (Any edition will work for our purposes, but if you can only get one, I’d recommend The Next Whole Earth Catalog, which gives you the greatest poundage per dollar and breathes the right air of intelligent funkiness.)
Next, you need to head over to Better World Books, my favorite online used bookstore. More specifically, you want to check out their Bargain Bin, which allows you to buy four or more used books at a discount, usually translating to something like four books for $12. (You’ll also want to get on their email list for flash sales and special events, which can lead to even better deals.) Then you settle down in a comfortable chair—or maybe a bed—with The Whole Earth Catalog and start to browse, looking for a book or subject that catches your eye. Maybe it’s Form, Function and Design by Paul Jacques Grillo, or The Natural Way to Draw by Kimon Nicolaides, or Soil and Civilization by Edward S. Hyams, or the works of R. Buckminster Fuller. Then you check the Bargain Bin to see if the book you want is there. In my experience, four times out of ten, you’ll find it, which may not seem like a great percentage if you absolutely need a copy, but it’s ideal for browsing. Even better, since you need four or more books to qualify for the deal, you’ve got to keep going, and it’s often when you’re looking for one last book to fill out your order—and end up exploring unexpected nooks of the Catalog or your own imagination—that you make the most serendipitous discoveries.
Best of all, the Catalog is only a starting point. When you’re leafing through it, you may end up on the page devoted to computers and remember, as I did recently, that you’d been meaning to pick up a copy of the legendary handbook The C Programming Language—and bam, there it is for four dollars. Each page is likely to remind you of other books that you’ve long wanted to explore, and if you follow that train of thought wherever it leads, you’ll find yourself in some unexpected places. And it’s the peculiar constraint of the Bargain Bin, in which you might find the book you want for a wonderful price, that makes the exercise so rewarding, and so much like the classic used bookstore experience. (If you don’t have a copy of the Catalog, you can also use other books with big annotated bibliographies to spark your search: if you’re interested in the sciences, for instance, the one in Gödel, Escher, Bach is particularly good.) When you’re done, you’ll have a package on the way, and part of the fun of Better World Books, as opposed to Amazon Prime, is that you’re never quite sure when it will arrive, which gives each mail delivery an extra frisson of interest. I find myself doing this every month or two, whenever Better World Books has a sale, and I love it: it’s a sustaining shot of happiness for only ten dollars a pop. And my only problem is that I’m running out of shelf space.
Rediscovering the dictionary
I’ve never owned a dictionary. Well, that isn’t precisely true. Looking around my bookshelves now, I can see all kinds of specialized dictionaries without leaving my chair, from Hobson-Jobson: The Anglo-Indian Dictionary to Partridge’s Dictionary of Slang and Unconventional English to Brewer’s Dictionary of Phrase and Fable. About a year ago, moreover, I was lucky enough to acquire not just a dictionary, but the dictionary. As much as I love my Compact Oxford English Dictionary, however, it isn’t exactly made for everyday use: the volumes are bulky, the print is too small to read without a magnifying glass, and it’s easy to get lost in it for hours when you’re just trying to look up one word. And as far as a conventional desk dictionary is concerned, I haven’t used one in a long time. My vocabulary is more than adequate for the kind of fiction I’m writing, and whenever I have to check a definition just to be on the safe side, there are plenty of online resources that I can consult with ease. So although I have plenty of other reference books, I just never saw the need for Webster’s.
But I was wrong. Or at least I’m strongly reconsidering my position after reading the latest in John McPhee’s wonderful series of essays on the writing life in The New Yorker. The most recent installment covers a lot of ground—it contains invaluable advice on how to write a rough draft, which McPhee says you should approach as if it were a letter to your mother, and includes a fascinating digression on the history of the magazine’s copy editors—but the real meat of the piece lies here:
With dictionaries, I spend a great deal more time looking up words I know than words I have never heard of—at least ninety-nine to one. The dictionary definitions of words you are trying to replace are far more likely to help you out than a scattershot wad from a thesaurus.
The emphasis is mine, but McPhee’s case speaks for itself. He explains, for instance, that he wrote the sentence “The reflection of the sun races through the trees and shoots forth light from the water” after seeing “to shoot forth light” in the dictionary definition of “sparkle.” And after struggling to find a way to describe canoeing, he looked up the definition of the word “sport” and found: “A diversion in the field.” Hence:
A canoe trip has become simply a rite of oneness with certain terrain, a diversion in the field, an act performed not because it is necessary but because there is value in the act itself.
As far as thesauruses go, McPhee calls them “useful things” in their proper place: “The value of a thesaurus is in the assistance it can give you in finding the best possible word for the mission that the word is supposed to fulfill.” In my own case, I tend to use a thesaurus most often in the rewrite, when I’m drilling down more deeply into the meaning of each sentence, and when issues of variety and rhythm start to take greater precedence. I rely mostly on the thesaurus function in Word and on an occasional trip to the excellent free thesauruses available online, where the hyperlinks allow me to skip more easily from one possible synonym to another. And although I recently found myself tempted by a copy of Roget’s at my local thrift store, I expect that I’ll stick to my current routine. (Incidentally, I’ve found that I tend to read thesauruses most obsessively when I’m trying to figure out the title for a novel, which is an exhausting process that needs all the help it can get—I vividly remember going to Thesaurus.com repeatedly on my phone while trying to find a title for what eventually became City of Exiles.)
But McPhee has sold me on the dictionary. After briefly weighing the possibility of picking up McPhee’s own Webster’s Collegiate, I ended up buying a used copy of the American Heritage Dictionary, since I remember it fondly from my own childhood and because it’s the dictionary most warmly recommended by the Whole Earth Catalog, which has never steered me wrong. It’s coming on Tuesday, and after it arrives, I wouldn’t be surprised if it took up a permanent place on my desk, next to my reference copies of my own novels and A Choice of Shakespeare’s Verse by Ted Hughes. Whether or not it will change my style remains to be seen, but it’s still something I wish I’d done years earlier. Dictionaries, as all writers know, are books of magic, and we should consult them as diligently as we would any religious text, an act, like canoeing, performed not because it is necessary but because there is value in the act itself. As Jean Cocteau says: “The greatest masterpiece in literature is only a dictionary out of order.”
Steve Jobs and “the hippie Wikipedia”
With the unexpected resignation of Steve Jobs as chief executive of Apple, many of us, including me, have probably been inspired to revisit the legendary commencement address he gave at Stanford in 2005, which has deservedly become one of the most famous speeches of its kind. The entire address is worth reading, of course, but in particular, I’ve always loved its closing appreciation of The Whole Earth Catalog, which Jobs describes as “sort of like Google in paperback form.” More recently, a New York Times article on Jobs referred to it as “a kind of hippie Wikipedia.” Both characterizations are fairly accurate, but The Whole Earth Catalog is much more. For as long as I can remember, I’ve found it to be an invaluable guide and source of inspiration, and I can sincerely say that it deserves to be a part of every thinking person’s life.
Of course, I’m somewhat biased, because The Whole Earth Catalog is a product of a time and place that is close to my heart: the Bay Area of the 1970s, centered in particular on Berkeley, Sausalito, and Menlo Park. Stewart Brand, another singular visionary, founded the Catalog to provide access to tools for those interested in exploring a wide range of issues that remain important today, notably sustainable living, simplicity, and ecology in its original sense, which spans everything from environmentalism to the most straightforward kind of home economics. Above all, the Catalog was the expression of the same restless curiosity that informed the early years of Apple. It gave you the tools to investigate space exploration, personal computing, art, literature, anthropology, architecture, health, backpacking, mysticism, and much more, almost without end. And the most useful tools were books.
As a lifelong obsessive reader, I’m always looking for new things to read, and the classic editions of the Catalog have pointed me toward more great books, many neglected or out of print, than any other source. First and foremost is Christopher Alexander’s A Pattern Language, the best nonfiction book of the past fifty years, which gets a page of its own in the Catalog, with R.H. Blyth’s great, eccentric Zen in English Literature and Oriental Classics close behind. There’s The Plan of St. Gall in Brief; D’Arcy Wentworth Thompson’s classic On Growth and Form; and such odd, essential books as Soil and Civilization; Form, Function, and Design; Structures; The Prodigious Builders; The Natural Way to Draw; Poker: A Guaranteed Income for Life; Japanese Homes and Their Surroundings; and the works of Lewis Mumford and Buckminster Fuller. All these I owe to the Catalog.
And the Catalog itself is full of wisdom that doesn’t date: original essays, tidbits of advice in the writeups of individual books, ideas and inspirations all but tucked into the margin. I own three editions, but my favorite is The Next Whole Earth Catalog, which, at five pounds and fifteen by eleven inches, is as big as a paperback book can get. Opening it to any page reminds me at once of what really matters, a world of books, ideas, and simple living, and it has always steered me back on track whenever I’ve been tempted to stray. And Steve Jobs can probably say the same thing. At the end of his address at Stanford, he quotes four words from the back cover of the 1974 edition of the Catalog, which many have since misattributed to Jobs himself: “Stay hungry. Stay foolish.” And if the career of Steve Jobs is merely the most striking illustration of what these words can do, we can thank the Catalog for this as well.
Literary obsolescence and the Codex Ipadianus
Today’s AV Club Q&A centers on a subject lovingly calculated to bring up all kinds of nostalgic nerdery: the works of art that we still keep in obsolete formats, whether cassette tapes, reel to reels, Nintendo cartridges, or any other medium consigned to history’s dustbin. Looking at the responses is enough to make me wistful for all the media I’ve lost: the mix tapes, the VHS copies of X-Files episodes (especially the beloved “Jose Chung/Pusher” combo), the Twin Peaks finale taped off its original airing, and, more than anything else, my own adolescent novels and short stories, which were saved on 5 1/4″ floppy discs and now lost forever. Everyone of a certain age, I imagine, has a similar list, which is something that the next generation will probably never understand, once all physical media have become obsolete by definition.
Of course, there’s one form of obsolete media I haven’t mentioned yet, and all of our houses are full of them: books. And my own shelves look particularly obsolete. Probably half of the books I own were picked up at secondhand bookstores, with their inimitable smell of must and mildew, and I can’t look at them now without smiling at so many old friends: The Road to Xanadu, The Campaigns of Napoleon, an incomplete set of The Story of Civilization (missing only Our Oriental Heritage and The Reformation, neither of which I feel especially inclined to track down), The Next Whole Earth Catalog, The Plan of St. Gall in Brief, Philippe Duboy’s Lequeu, bound copies of the Skeptical Inquirer, Patridge’s Slang (stuffed with clippings and a red carrying cord by its previous, unknown owner), and, of course, the Codex Seraphinianus.
These days, it’s especially bittersweet to regard these shelves, because I’ve just done something that would have seemed unthinkable even a few months ago: I’ve given in and ordered an iPad. (It won’t arrive for another three weeks, but Apple, rather cruelly, cheerfully informs me that the cover has already shipped.) I’m planning to use it mostly for web browsing, but there’s no avoiding the fact that by purchasing it, I’ve essentially bought an e-book reader as well. And while I don’t expect to cut down on my bookstore visits anytime soon, on the occasions when I do buy a new book, it seems likely that I’ll be going the digital route. It’s cheaper, more convenient, and, as my wife will tell you, our shelves at home are already overstuffed. It makes sense—but it also makes me sad. Because I love physical books more than almost anything else in the world, and I feel as if I’m betraying them a little.
That said, there’s one place where the iPad is going to be invaluable, which is for reading books that are out of print and not in my local library, but available for free on Google eBooks. And the list is longer than you might think—in fact, it’s close to infinite. Just looking over the digitized books I’ve found recently, I see the works of George Saintsbury, random volumes of James Frazer’s original Golden Bough, Eckermann’s complete Conversations with Goethe, and such oddball classics as Frédéric Masson’s Napoleon at Home. Thanks to Google, a world of treasures in the public domain has been placed at my disposal, limited only by my ingenuity and desire to explore, and I’m excited about diving into it with my Codex Ipadianus as a guide. (Also: Angry Birds.)