Posts Tagged ‘Naomi Klein’
Attention and attenuation
Note: I’m taking some time off for the holidays, so I’m republishing a few pieces from earlier in this blog’s run. This post originally appeared, in a slightly different form, on November 21, 2017.
When you look at the flood of stories that have appeared over the last two years about sexual assault and harassment, one of the first things that leaps out is that most of the cases still fall under one of three broad headings: politics, entertainment and the media, and technology. In each category, a single paradigmatic example—Donald Trump, Harvey Weinstein, and Uber—seems to have catalyzed the conversation as a whole, and you could argue that it was the Access Hollywood tape, for which its offender paid no discernible price, that really motivated this overdue reckoning. Yet there are countless other professions that haven’t received a comparable amount of scrutiny. The restaurant industry has gone through a similar moment of truth, but there are many more that have mostly eluded major coverage, even through the conditions appear to be largely the same. (Gender disparities seem like a pretty good predictor of the prevalence of harassment, and if I were an enterprising investigative reporter, I’d systematically look at professions in which the percentage of women is less than, say, thirty percent. Glancing over recent data from the Department of Labor, you find such fields as environmental science, chiropractics, architecture, security and police, civil engineering, and many manufacturing jobs. There’s no reason to believe that these industries are any worse than the ones that I’ve listed above, but I also can’t imagine why they would be any better. And the same might hold true, for different reasons, of jobs in which women far outnumber men, like kindergarten teaching, speech therapy, and secretarial work.) But it’s worth asking why we tend to focus on three relatively closed worlds that account for only a tiny fraction of all workers in the United States.
I suspect that there are two main factors at play, which I’ll describe as attention and attenuation. On one hand, we’re simply more likely to pay attention to a story when it involves a person or company that we recognize, particularly if we feel an existing emotional attachment. Nearly two decades ago, Naomi Klein unforgettably made a case for “brand-based activism” in her book No Logo, pointing out that it’s easier for consumers to care about such issues as labor practices when a famous brand is implicated, and that corporations have made themselves vulnerable to such attacks by relying on emotion as a condition for success. Klein writes:
In a way, these campaigns help us to care about issues not because of their inherent justice or importance but because we have the accessories to go with them: Nike shoes, Pepsi, a sweater from the Gap. If we truly need the glittering presence of celebrity logos to build a sense of shared humanity and collective responsibility for the planet, then maybe brand-based activism is the ultimate achievement of branding. According to Gerard Greenfield, international political solidarity is becoming so dependent on logos that these corporate symbols now threaten to overshadow the actual injustices in question. Talk about government, talk about values, talk about rights—that’s all well and good, but talk about shopping and you really get our attention.
Replace “the planet” with “women’s rights” and “shopping” with “celebrities,” and you’ve got a compelling explanation for why the emphasis has been on politics, entertainment, and Silicon Valley. If these fields have one thing in common, it’s that they depend on creating the simulacrum of an emotional bond where none exists, and we naturally react strongly when it’s disrupted.
On the other hand, there’s the phenomenon of attenuation, which I can explain no more clearly than through an article in the Young People’s Science Encyclopedia by Charles F. Rockey, Jr.:
It would be very nice indeed if all of the information fed into the sending end of a communication channel came out perfectly at the receiving end. But this never happens. Something always happens on the way to spoil things, making the number of bits received always less than the number sent. This “something” is divided into two parts—attenuation and noise. Attenuation is the loss of energy always observed whenever energy is transmitted through any physical system. What we call the signal, the information-bearing energy, is always weaker at the receiver than at the transmitter. This energy loss is the attenuation.
In the case of some of the industries that I’ve mentioned, the distance between the sending and receiving end for news is dauntingly wide—it would take a grueling, potentially unrewarding effort of reporting to uncover instances of harassment in the world of chiropractics, for instance. For many of the fields that have received the most attention, by contrast, the attenuation is essentially zero, because some of the victims are physically, professionally, or personally adjacent to reporters. (In the cases of Leon Wieseltier of The New Republic or Glenn Thrush of the New York Times, not to mention Charlie Rose, many were journalists themselves.) With regard to Silicon Valley, politics, and entertainment, a sizable percentage of the stories that have broken over the last month or so involve men and women within reach of writers who are in a position to get such articles into print, in large part because they’re already there.
This isn’t meant to minimize the enormous achievement and courage of this coverage, and it may well be that some of these fields are truly worse than average. (As Sheelah Kolhatkar put it last year in The New Yorker: “The entertainment business…seems almost uniquely structured to facilitate the exploitation of women, with generations of young actresses trying to climb a career ladder but and controlled by male producers and directors.” The power dynamic within politics can hardly be any less toxic. And I’ve written elsewhere of the phenomenon, far from unique to Silicon Valley but certainly rampant within it, that I’ve called the revenge of the nerds.) But I think it’s important to recognize that what we’re witnessing now is still closer to its beginning than to its end, and that its next big test is how it evolves to tackle less visible and glamorous subjects. What we already have can best be understood as a crucial leading indicator, with stories that benefit from intense reader interest, a high existing concentration of reporters, and victims who in some cases have relatively greater resources—technological, social, financial, racial—to bring their stories to light. Given the immense obstacles of all kinds involved in sharing such accounts, no matter who you are, that’s probably the way it had to be. But there are many others who are voiceless. Telling their stories will require an even greater display of sustained diligence, concentration, and empathy, in industries and communities that may only have a handful of reporters, if any, covering them at any one time, which only makes the barriers of attention and attenuation more daunting. What we’ve witnessed is staggering in its bravery, thoroughness, tenacity, and commitment to the values of journalism at its best. But it’s only going to get harder from here.
Attention and attenuation
When you look at the recent flood of stories about sexual assault and harassment, one of the first things that leaps out is that most of the cases that have dominated the discussion so far fall under one of three broad headings: politics, entertainment and the media, and technology. In each category, a single paradigmatic example—Donald Trump, Harvey Weinstein, and Uber—seems to have catalyzed the conversation as a whole, and you could argue that it was the Access Hollywood tape, for which its offender paid no discernible price, that really motivated this overdue reckoning. Yet there are countless other professions that haven’t received a comparable amount of scrutiny. The restaurant industry appears to be approaching a similar moment of truth, but there are many more that have mostly eluded major coverage, even through the conditions appear to be largely the same. (Gender disparities seem like a pretty good predictor of the prevalence of harassment, and if I were an enterprising investigative reporter, I’d systematically look at professions in which the percentage of women is less than, say, thirty percent. Glancing over the latest data from the Department of Labor, you find such fields as environmental science, chiropractics, architecture, security and police, civil engineering, and many manufacturing jobs. There’s no reason to believe that these industries are any worse than the ones that I’ve listed above, but I also can’t imagine why they would be any better.) And it’s worth asking why we’ve tended so far to focus on three relatively closed worlds that account for only a tiny fraction of all workers in the United States.
I suspect that there are two main factors at play, which I’ll describe as attention and attenuation. On one hand, we’re simply more likely to pay attention to a story when it involves a person or company that we recognize, particularly if we feel an existing emotional attachment. Nearly two decades ago, Naomi Klein unforgettably made a case for “brand-based activism” in her book No Logo, pointing out that it’s easier for consumers to care about such issues as labor practices when a famous brand is implicated, and that corporations have made themselves vulnerable to such attacks by relying on emotion as a condition for success. Klein writes:
In a way, these campaigns help us to care about issues not because of their inherent justice or importance but because we have the accessories to go with them: Nike shoes, Pepsi, a sweater from the Gap. If we truly need the glittering presence of celebrity logos to build a sense of shared humanity and collective responsibility for the planet, then maybe brand-based activism is the ultimate achievement of branding. According to Gerard Greenfield, international political solidarity is becoming so dependent on logos that these corporate symbols now threaten to overshadow the actual injustices in question. Talk about government, talk about values, talk about rights—that’s all well and good, but talk about shopping and you really get our attention.
Replace “the planet” with “women’s rights” and “shopping” with “celebrities,” and you have a compelling explanation for why the emphasis has been on politics, entertainment, and Silicon Valley. If these fields have one thing in common, it’s that they depend on creating the simulacrum of an emotional bond where none exists, and we naturally react strongly when it’s disrupted.
On the other hand, there’s the phenomenon of attenuation, which I can explain no more clearly than through an article in the Young People’s Science Encyclopedia by Charles F. Rockey, Jr.:
It would be very nice indeed if all of the information fed into the sending end of a communication channel came out perfectly at the receiving end. But this never happens. Something always happens on the way to spoil things, making the number of bits received always less than the number sent. This “something” is divided into two parts—attenuation and noise. Attenuation is the loss of energy always observed whenever energy is transmitted through any physical system. What we call the signal, the information-bearing energy, is always weaker at the receiver than at the transmitter. This energy loss is the attenuation.
In the case of some of the industries that I’ve mentioned, the distance between the sending and receiving end for news is dauntingly wide—it would take a grueling, potentially unrewarding effort of reporting to uncover instances of harassment in the world of chiropractics, for instance. For many of the fields that have received the most attention, by contrast, the attenuation is essentially zero, because some of the victims are physically, professionally, or personally adjacent to reporters. (In the cases of Leon Wieseltier of The New Republic or Glenn Thrush of the New York Times, not to mention Charlie Rose, many were journalists themselves.) With regard to Silicon Valley, politics, and entertainment, a sizable percentage of the stories that have broken over the last month or so involve men and women within reach of writers who are in a position to get such articles into print, in large part because they’re already there.
This isn’t meant to minimize the enormous achievement and courage of this coverage, and it may well be that some of these fields are truly worse than average. (As Sheelah Kolhatkar put it recently in The New Yorker: “The entertainment business…seems almost uniquely structured to facilitate the exploitation of women, with generations of young actresses trying to climb a career ladder but and controlled by male producers and directors.” The power dynamic within politics can hardly be any less toxic. And I’ve written elsewhere of the phenomenon, far from unique to Silicon Valley but certainly rampant within it, that I’ve called the revenge of the nerds.) But I think it’s important to recognize that whatever we’re witnessing now is closer to its beginning than to its end, and that its next big test is how it evolves to tackle less visible and glamorous subjects. What we have now can best be understood as a crucial leading indicator, a flurry of stories that benefit from intense reader interest, a high existing concentration of reporters, and victims who in some cases have relatively greater resources—technological, social, financial, racial—to bring their stories to light. Given the immense obstacles of all kinds involved in sharing such accounts, no matter who you are, that’s probably the way it had to be. But there are many others who are voiceless. Telling their stories will require an even greater display of sustained diligence, concentration, and empathy, in industries and communities that may only have a handful of reporters, if any, covering them at any one time, which only makes the barriers of attention and attenuation more daunting. What we’ve witnessed is staggering in its bravery, thoroughness, tenacity, and commitment to the values of journalism at its best. But it’s only going to get harder from here.
A writer’s climate
Note: I’m away at the World Science Fiction Convention for the rest of the week, so I’ll be republishing a few of my favorite posts from earlier in this blog’s run. This post originally ran, in a slightly different form, on April 21, 2015.
Last year, the Pulitzer Prize for General Nonfiction was awarded to Elizabeth Kolbert’s excellent, sobering book The Sixth Extinction. I had finished reading it shortly beforehand, which may be the first time I’ve ever gotten in on a Pulitzer winner on the ground floor. It was the high point of a month in which I worked my way through a stack of books on climate change, including This Changes Everything by Naomi Klein, Windfall by McKenzie Funk, and Don’t Even Think About It by George Marshall. I also read Jonathan Franzen’s infamous article in The New Yorker, of course. And for a while, these works provided a lens through which I saw almost everything else. There was the New York Times piece on Royal Dutch Shell’s acquisition of BG Group, for instance, which doesn’t mention climate change once; or their writeup, a few days later, on the imposition of new rules for offshore oil and gas exploration, even as the Atlantic Coast is being opened up for drilling. The Times describes this latter development as “a decision that has infuriated environmentalists”—which, when you think about it, is an odd statement. Climate change affects everybody, and if you believe, as many do, that the problem starts at the wellhead, pigeonholing it as an environmental issue only makes it easier to ignore.
I don’t mean to turn this into a post on the problem of climate change itself, which is a topic on which my own thoughts are still evolving. But like any great social issue—and it’s hard to see it as anything else—the way in which we choose to talk about it inevitably affects our responses. Franzen touches on this in his essay, in which he contrasts the “novelistic” challenge of conservation with the tweetable logic, terrifying in its vast simplicity, of global warming. I happen to think he’s wrong, but it’s still crucial for writers in general, and journalists especially, to think hard about how to cover an issue that might be simple in its outlines but dauntingly complex in its particulars. It may be the only thing we’re qualified to do. And Kolbert’s approach feels a lot like one that both Franzen and I can agree is necessary: novelistic, detailed, with deeply reported chapters on the author’s own visits to locations from Panama to Iceland to the Great Barrier Reef. Reading her book, we’re painlessly educated and entertained on a wide range of material, and while its message may be bleak, her portraits of the scientists she encounters leave us with a sense of possibility, however qualified it may be. (It helps that Kolbert has a nice dry sense of humor, as when she describes one researcher’s work as performing “handjobs on crows.”)
And in its focus on the author’s firsthand experiences, I suspect that it will live longer in my imagination than a work like Klein’s This Changes Everything, which I read around the same time. Klein’s book is worthy and important, but it suffers a little in its determination to get everything in, sometimes to the detriment of the argument itself. Nuclear power, for instance, deserves to be at the center of any conversation about our response to climate change, whether or not you see it as a viable part of the solution, but Klein dismisses it in a footnote. And occasionally, as in her discussion of agroecology—or the use of small, diverse farms as an alternative to industrial agriculture—it feels as if she’s basing her opinion on a single article from National Geographic. (It doesn’t help that she quotes one expert as saying that the Green Revolution didn’t really save the world from hunger, since starvation still exists, which is a little like saying that modern medicine has failed because disease hasn’t been totally eradicated. There’s also no discussion of the possibility that industrial agriculture has substantially decreased greenhouse emissions by reducing the total land area that needs to be converted to farming. Whatever your feelings on the subject, these issues can’t simply be swept aside.)
But there’s no one right way to write about climate change, and Klein’s global perspective, as a means of organizing our thoughts on the subject, is useful, even if it needs to be supplemented by more nuanced takes. (I particularly loved Funk’s book Windfall, which is loaded with as many fascinating stories as Kolbert’s—and one chapter ended up inspiring my upcoming novella “The Proving Ground.”) Writers, as I’ve said elsewhere, tend to despair over how little value their work seems to hold in the face of such challenges. But if these books demonstrate one thing, it’s that the first step toward meaningful action, whatever form it assumes, lies in describing the world with the specificity, clarity, and diligence it demands. It doesn’t always call for jeremiads or grand plans, and it’s revealing that Kolbert’s book is both the best and the least political of the bunch. And it’s safe to say that talented writers will continue to be drawn to the subject: truly ambitious authors will always be tempted to tackle the largest themes possible, if only out of the “real egotism” that Albert Szent-Györgyi identifies as a chief characteristic of a great researcher. Writers, in fact, are the least likely of any of us to avoid confronting the unthinkable, simply because they have a vested interest in shaping the conversation about our most difficult issues. It’s fine for them to dream big; we need people who will. But they’ll make the greatest impact by telling one story at a time.
A writer’s climate
Yesterday, the Pulitzer Prize for General Nonfiction was awarded to Elizabeth Kolbert’s excellent, sobering book The Sixth Extinction. As it happens, I finished reading it the other week, and it’s lying on my desk as I write this, which may be the first time I’ve ever gotten in on a Pulitzer winner on the ground floor. Recently, I’ve worked my way through a stack of books on climate change, including This Changes Everything by Naomi Klein, Windfall by McKenzie Funk, and Don’t Even Think About It by George Marshall. I also read Jonathan Franzen’s infamous article in The New Yorker, of course. And for a while, they provided a lens through which I saw almost everything else. There was the New York Times piece on Royal Dutch Shell’s acquisition of BG Group, for instance, which doesn’t mention climate change once; or their writeup, a few days later, on the imposition of new rules for offshore oil and gas exploration, even as the Atlantic Coast is being opened up for drilling. The Times describes this latter development as “a decision that has infuriated environmentalists”—which, when you think about it, is an odd statement. Climate change affects everybody, and if you believe, as many do, that the problem starts at the wellhead, pigeonholing it as an environmental issue only makes it easier to ignore.
I don’t mean to turn this into a post on the problem of climate change itself, which is a topic on which my own thoughts are still evolving. But like any great social issue—and it’s hard to see it as anything else—the way in which we choose to talk about it inevitably affects our responses. Franzen touches on this in his essay, in which he contrasts the “novelistic” challenge of conservation with the tweetable logic, terrifying in its simplicity, of global warming. I happen to think he’s wrong, but it’s still crucial for writers in general, and journalists especially, to think hard about how to cover an issue that might be simple in its outlines but dauntingly complex in its particulars. It may be the only thing we’re qualified to do. And Kolbert’s approach feels a lot like one that both Franzen and I can agree is necessary: novelistic, detailed, with deeply reported chapters on the author’s own visits to locations from Panama to Iceland to the Great Barrier Reef. Reading her book, we’re painlessly educated and entertained on a wide range of material, and while its message may be bleak, her portraits of the scientists she encounters leave us with a sense of possibility, however qualified it may be. (It helps that Kolbert has a nice dry sense of humor, as when she describes one researcher’s work as performing “handjobs on crows.”)
And in its focus on the author’s firsthand experiences, I suspect that it will live longer in my imagination than a work like Klein’s This Changes Everything, which I read around the same time. Klein’s book is worthy and important, but it suffers a little in its determination to get everything in, sometimes to the detriment of the argument itself. Nuclear power, for instance, deserves to be at the center of any conversation about our response to climate change, whether or not you see it as a viable part of the solution, but Klein dismisses it in a footnote. And occasionally, as in her discussion of agroecology—or the use of small, diverse farms as an alternative to industrial agriculture—it feels as if she’s basing her opinion on a single article from National Geographic. (It doesn’t help that she quotes one expert as saying that the Green Revolution didn’t really save the world from hunger, since starvation still exists, which is a little like saying that modern medicine has failed because disease hasn’t been totally eradicated. There’s also no discussion of the possibility that industrial agriculture has substantially decreased greenhouse emissions by reducing the total land area that needs to be converted to farming. Whatever your feelings on the subject, these issues can’t simply be swept aside.)
But there’s no one right way to write about climate change, and Klein’s global perspective, as a means of organizing our thoughts on the subject, is useful, even if it needs to be supplemented by more nuanced takes. (I particularly loved Funk’s book Windfall, which is loaded with as many fascinating stories as Kolbert’s.) Writers, as I’ve said elsewhere, tend to despair over how little value their work seems to hold in the face of such challenges. But if these books demonstrate one thing, it’s that the first step toward meaningful action, whatever form it assumes, lies in describing the world with the specificity, clarity, and diligence it demands. It doesn’t always call for jeremiads or grand plans, and it’s revealing that Kolbert’s book is both the best and the least political of the bunch. And it’s safe to say that talented writers will continue to be drawn to the subject: truly ambitious authors will always be tempted to tackle the largest themes possible, if only out of the “real egotism” that Albert Szent-Györgyi identifies as a chief characteristic of a great researcher. Writers, in fact, are the least likely of any of us to avoid confronting the unthinkable, simply because they have a vested interest in shaping the conversation about our most difficult issues. It’s fine for them to dream big; we need people who will. But they’ll make the greatest impact by telling one story at a time.