Sorkin turns on the radio
[The West Wing episode “Somebody’s Going to Emergency, Somebody’s Going to Jail”] is an example of the half dozen or so times I’ve worked backwards. You need to write next week’s script and you don’t have any ideas because if you did, they’d have been in last week’s script. You go out driving in your car and turn on music because that’s sometimes worked for you in the past. You hear the Don Henley song which you’ve heard a hundred times before, but this time it puts you in a certain mood, and you want to write something that has that mood. More specifically, you want to write something that earns that lyric as a title. You actually have a title before you have a story, but at least you have a title, and that’s something. And something, when you’re writing, is always better than nothing.